How a potential Cisco intern gained infamy with one misguided Twitter post and how quickly Cisco found and reacted to the post.
iGary Podcast Episode 8: Twitter can cost you your job from Gary Reid on Vimeo.
This week saw a young lady from California get on the wrong end of social media. MSNBC covered the story here, but basically she posted this on Twitter
Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work
Of all the firms to pick Connie chose Cisco, probably one of the more social media aware out there, having been probably the only major company to do a complete product launch using social media.
The slideshow detailing this launch below
Most large companies monitor their brand online. Using something like Splitweet you can easily input a few keywords and see every post that contains them, like this
Splitweet Brand Monitoring
The moral of this story, be careful what you say and who you say it about!
Download the podcast iGary Podcast Episode 8: Twitter can cost you your job